Why promotional products work!
“A Brand is a voice and a product is a souvenir!”
In today’s competitive landscape, Promotional Products offer an excellent choice to advertisers who are faced with a multitude of contemporary and traditional marketing strategies, some of which have become incredibly expensive. Promotional Products allow your customers to interact with your brand and research* has shown that Promotional Products are ranked as the most highly regarded form of advertising. 86% of Promotional Product recipients recall the advertiser, 83% are more likely to do business with the brand, 81% keep the Promotional Product for more than a year and over 53% use the Promotional Product at least once a week.
It’s simple – Promotional Products Work.
*Research provided by the Advertising Specialty Institute © 2019
What are Promotional Products?
Promotional Products cover a diverse range of items that are predominantly categorised into Apparel, Gifts and Headwear.
By branding these physical items with a unique logo or message an advertiser creates a powerful marketing tool that is engaging for the consumer on many levels. This form of advertising creates a memorable customer experience and delivers a high rate of brand awareness and recall among consumers.
Promotional Products are brought to life through the creative use of branding. Combining state-of-the-art technology with exceptional branding expertise, a creative flair and unparalleled service – the possibilities are infinite.
Offering a choice of 18 branding techniques, customers are able to combine multiple methods and locations on the same item, projecting the
exact image and message for their brands no matter the campaign.
Just by the research, its a no brainer to ensure you are giving your clients keep sakes and souvenirs to ensure you are top of mind when they are ready to purchase.